When you
are checking information about SEO, you surely encounter a word „backlink”. What
does it mean? Simply put, backlink is a link that leads to your website from
another source. A number of backlinks is one of factors determining your site’s
popularity, which in turn greatly influences its position in the search engine
results.
Thus, many
people think that the more backlinks they have, the better. Unfortunately, it
is not that easy – backlinks are rated by their value and only backlinks that
lead from other high-ranked pages are considered valuable, while the huge
number of links from shoddy pages can be treated as spam by search engine bots
and damage the rank of your own page!